I read a lot. And in doing so I come across loads of ways to motivate, improve, make cooler, delegate, inspire, manage, process and generally be a better person. Some would argue that it hasn't helped. And they would be right, because while they are all packed with great ideas, not all of them are practical for me or seem really exciting at first, but then quickly fall by the wayside.

I think it might have been serendipity, but while I was reading Linchpin, I was also cleaning up my hard drive. Years of nested backup folders and documents squirreled away from habitual machine upgrades. And it struck me that I have planned to do a lot of stuff. Mobile applications, websites, software. I looked at all the bits of planning that I'd done over the years all sitting neatly collected into a shiny new projects folder and I thought "damn, I really need to ship some of this stuff".

And there is was. Seth's rallying cry to just ship it. I'd read it before - from Reid Hoffman's quote that "If you are not embarrassed by the first version of your product, you've launched too late." to ReWork. I'm not sure whether it was the timing or the way in which it was delivered, but this time it simply resonated.

So thank you Seth for being the catalyst. I've committed to shipping and shipping often. Let's see what the future brings!

Happy 50th and as long as you keep on shipping, I'll keep on reading.


Great leaders create movements by empowering the tribe to communicate. They establish the foundation for people to make connections, as opposed to commanding people to follow them.